English
event_note
17 Mar
China Minsheng Bank’s "Golden Years" Luxury Gift Box
March 17, 2025 – China Minsheng Bank, a leading financial institution renowned for its innovative cultural initiatives, has launched the "Golden Years" Luxury Gift Box, a meticulously crafted ensemble designed to celebrate gratitude, tradition, and modern elegance. Created in collaboration with Yili Culture Media, the gift box combines artisanal craftsmanship, cultural heritage, and practical wellness elements, positioning it as a sophisticated choice for corporate and personal gifting.
Design Philosophy: A Fusion of Eras
The "Golden Years" Gift Box centers on the theme of "timeless warmth and holistic well-being", symbolizing heartfelt appreciation and enduring relationships. Its design merges retro aesthetics with contemporary artistry, featuring:
- Exterior: A premium flip-top grayboard case with embossed faux-leather textures and a sleek "THANK YOU" motif outlined in black-and-white geometric patterns, complemented by vintage-inspired stamps and portraits.
- Interior: A curated collection of thoughtfully selected items, including a luxurious blanket, aged citrus peel, and a handcrafted greeting card, all presented in a harmonious blend of textures and colors.
